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Project Researchers

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Magnus Söderlund

Magnus Söderlund is the project manager. He is Professor of Marketing and Head of the Center for Consumer Marketing at Stockholm School of Economics, Sweden.

Magnus.soderlund@hhs.se

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Maria Mårtensson

Stockholm School of Economics, Sweden

Maria.martensson@hhs.se

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Clara Roslund

Stockholm School of Economics, Sweden

Clara.roslund@hhs.se

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Alex

Stockholm School of Economics, Sweden

Alex is a bipedal robot with remarkable bodily skills; so far, Alex's main role has been to serve as stimulus in several experiments in the project. 

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